Fasilite is a sleek looking, fully dynamic,
AI integrated e-commerce store for high
end sporting goods.
- Php
- OpenCart
- Laravel
- Java
- Swift
Challenges
We were assigned to develop an ecommerce store from scratch till finish with a probability to generate maximum sales with minimum to zero cart exits. This simple sounding expectation was a huge challenge. The commitment was even bigger when we were expected to take the product from point ‘zero’ to ‘one’ through product nurturing and marketing.
FULLY
RESPONSIVE,
EXTREMELY
INTERACTIVE
Our design strategists and product engineers locked Open Cart as a platform, and devised a strategy based on artificial intelligence, along with predictive learning and data mining throughout the customer journey.
For product nurturing, we put our hearts and souls to develop a formal route around sentiment analysis backed by customers’ buying behavior and custom search integration.
Omni Channel
Features that
we brag about
Our frontend approach to Fasilite was minimalistic yet strongly backed by upright technology, innovation and customer centricity. Some of the outstanding features that perform in a variety of ways are:
Login & Profile
A comprehensive user-login module allow users to maintain account details with a number of interesting options like wish list, address book, credit and reward points without any discrepancy.
Category And
Mega Menu
With an extensive yet easy-to-navigate category and mega menu frontend and backend functionalities, customers can quick roll over a vast range of products, while shop managers enjoy all the freedom to upload and expand product categories and listings with features like product specifications, review management, price allocation and much more without any functional error.
Advance
Sreach Module
This robust, quick, and advanced search engine module allows users to find relevant products based on suggestive options in a go. With semantic processing architecture, this feature retains customers and increase conversions.
Filters & Sorting
This efficient feature allow customers to apply advanced filters, sort brands, colours, and sizes to land to their favorite products directly without hovering over the other products. That’s not all, it enhances the customer’s overall shopping experience from scratch till finish.
Quick Product
view
Customers can tap and view the whole product, size, colour variation, and price in just a single click, further allowing customers to bag it or add to wish list without scrolling onto multiple screens.
Detailed Product
View
Product
Customization
Print Player Name or Your Name on t-shirts with smart built customization tool. You can type and select the best font and colour to see the product before it gets printed and shipped straight to your door step.
AI Driven
Campaign
Optimization
This AI driven built-in marketing feature allows marketers to optimize customer centric campaigns based on gender preferences, personalized buying behavior and click history to target relevant customer for the relevant products.
Coupons,
Rewards &
Vouchers
With great deals and discounts coupons, this feature allow customers to use reward points, redeem coupons and vouchers at the time of the checkout, making the entire shopping experience budget friendly and fun in a click.
Shopping Cart
& Checkout
With great deals and discounts coupons, this feature allow customers to use reward points, redeem coupons and vouchers at the time of the checkout, making the entire shopping experience budget friendly and fun in a click.
Push
Notifications
Automated push notifications can be sent to customers, irrespective of what devices they use to keep them informed of the latest deals, new arrivals and sale to generate leads, scale conversions and keep them coming back for more.
A SINGLE SCREEN FULLY MANAGED
BACKEND
Fasilite.pk was built with a vision for convenience. Whether it be the front-end or the back-end, every inch of the product is technically developed, enhanced and designed to facilitate users for a variety of purpose.
We wanted to
create santiment
based buying
experience
- Parallels the experience that leads the feel of a physical retail store.
- Articulates satisfaction by offering relevant products, based on the click history and customer’s buying behavior.
- Builds durable brand love, leading to conversion.
M-Commerce
With our approach to keeping people power at the core of our services, we ensured that Fasilite works best on all screen sizes, making it accessible, user friendly and easily transactional for all stakeholders.
3X
RESULTS
The results were beyond expectation. We were overwhelmed with the 3X increase in sales and a tremendous cut on cart exits. We tried and tested all the features from different perspectives and every single data was supporting our sales generation, goal setting and marketing funnel
WHAT WE GOT IN RESPONSE
We’re proud to deliver what we were trusted for. In fact, we are now engaged on the extended features and vision of the product.
A BIG
THUMBS UP!
We’re incredibly thrilled with our new product design and functionality, it’s crisp, much convenient and future-ready than our previous website.
The team was fantastic to work with, truly appreciative of the enthusiasm, support and hard work demonstrated by the entire team.
Ahmed Nagaria Director, Fasilite
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